Odisha Parab in Bali to promote state's cultural heritage and tourism potential

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Odisha will showcase its rich cultural heritage, tourism potential, handicrafts, handlooms and cuisine at Odisha Parab to be held in Indonesia’s Bali on November 23 to 24, officials said on Thursday.

The cultural event will provide an international platform to showcase Odisha’s art, culture, handicrafts, cuisine and diverse tourism offerings, while enhancing the state’s global tourism profile, they said.

Addressing the first meeting of the State Tourism Advisory Council (STAC), Deputy Chief Minister Pravati Parida emphasised tourism’s pivotal role in achieving the vision of ‘Viksit Odisha 2036’ and contributing to the national goal of ‘Viksit Bharat 2047’.

The meeting deliberated on key priorities for strengthening Odisha’s tourism ecosystem, with particular emphasis on diversifying tourism experiences through eco-tourism, heritage and religious tourism, adventure tourism, MICE tourism, destination weddings and new tourism circuits.

The creation of a tourism land bank, upgrading infrastructure and basic amenities at major destinations, improved connectivity, accommodation facilities, tourist safety, sanitation and skilled manpower development were also discussed in the meeting.

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