Astronomer, a data automation company, faced a PR crisis after its CEO and HR chief resigned following a viral kiss cam incident at a Coldplay concert. In a surprising move, the company hired Gwyneth Paltrow, Chris Martin’s ex-wife, as a temporary spokesperson. Astronomer, a data automation company, faced a PR crisis after its CEO and HR chief resigned following a viral kiss cam incident at a Coldplay concert. In a surprising move, the company hired Gwyneth Paltrow, Chris Martin’s ex-wife, as a temporary spokesperson.