Is your writing career at risk due to AI boom?:LinkedIn reduces ‘AI slop’ posts – know what it is and how it could affect users

AI-generated posts are flooding professional social media, and LinkedIn says it is now seeing signs that its fight against low-quality AI content is working. The platform says members are seeing 40% fewer posts that it classifies as ‘AI slop’ in their feeds than they did a few weeks ago. LinkedIn Chief Product Officer Hari Srinivasan also revealed that more than 1 million users have already clicked the platform’s “Seems like AI slop” option since it was introduced in late July. But what exactly counts as AI slop, how does LinkedIn identify it, and could the growing use of AI-generated content make things harder for human writers and creators? What is ‘AI slop’ on LinkedIn? AI slop generally refers to large amounts of generic, repetitive, or low-quality content created with little human input. On LinkedIn, this could include posts that appear to be mass-produced using AI, contain generic advice, repeat common ideas, or lack a genuine personal perspective. The problem has grown as AI writing tools have become easier to use. Anyone can now generate a polished-looking LinkedIn post within seconds, making it harder to distinguish between content written from personal experience and content produced largely by AI. LinkedIn is therefore trying to reduce the amount of such content users see without banning AI-generated posts altogether. LinkedIn’s ‘Seems like AI slop’ feature LinkedIn introduced the ‘Seems like AI slop’ option in late July. The feature allows users to tell LinkedIn when they believe a post or comment is low-quality or appears to have been heavily generated by AI. The option can be found through the three-dot menu on posts and comments. More than 1 million users have used the option within its first few weeks, according to Srinivasan. However, clicking the button does not automatically mean that LinkedIn will remove or suppress the post. Instead, LinkedIn combines user feedback with other signals and its own AI-content detection systems before deciding how content should be distributed. How does the feature work? Let’s understand it through the infographic below: Is LinkedIn banning AI-generated content? LinkedIn is not saying that every AI-assisted post is bad. The focus is on content that is generic, repetitive, automated, or provides little value, rather than simply content that was created with the help of AI. This distinction is important because AI can also be useful for brainstorming, editing, research, and improving grammar. The bigger concern is when users rely on AI to produce large volumes of posts without adding their own experience, knowledge, or opinion. How could this affect LinkedIn users? The changes could affect both creators and ordinary LinkedIn users. For creators People who regularly publish generic AI-generated posts could see their content reach fewer users if LinkedIn’s systems classify it as AI slop. Creators may therefore need to focus more on: For readers For people scrolling through LinkedIn, the change could mean fewer repetitive and low-value posts appearing in their feeds. Instead of seeing hundreds of similar AI-written posts, users may increasingly see content that LinkedIn believes offers more genuine value or human perspective. Can human writers survive the rise of generic AI content? The rise of AI does not necessarily mean the end of human writers. In fact, LinkedIn’s latest move highlights why human perspective could become more valuable. AI can produce grammatically correct and polished writing very quickly. But it does not automatically have a person’s lived experiences, professional journey, original observations, or genuine opinions. That means simply producing more content is unlikely to be enough. Human writers who can bring original reporting, personal experience, expertise, storytelling, and strong points of view may have an advantage over generic AI-generated content. The challenge is that AI can make average content extremely easy to produce. As a result, the difference between “content” and meaningful content could become increasingly important. What has LinkedIn’s CPO said? LinkedIn Chief Product Officer Hari Srinivasan described the fight against AI slop as a major priority for the company. AI slop is a top priority for all of us.
He said LinkedIn wants the platform to remain a place where people can interact with genuine human perspectives. People come to LinkedIn to connect with real people and share their real perspectives, ideas and expertise.
Why this matters LinkedIn’s 40% reduction does not mean AI-generated content has disappeared from the platform. Instead, it shows that LinkedIn is actively changing how it identifies and distributes low-quality AI content. The bigger question is whether other social platforms will follow the same approach, and whether the growing flood of AI-generated content will ultimately make human originality more valuable, not less.